H.E. Prime Minister Witnesses the Inauguration of OPPO’s Smartphone Factory in 10th of Ramadan City

Cairo, Egypt – 23rd October 2025:

Today, H.E. Prime Minister Dr. Mostafa Madbouly officially inaugurated OPPO’s smartphone and electronics factory, located in the 10th of Ramadan City. The opening took place in the presence of H.E. Dr. Amr Talaat, Minister of Communications and Information Technology; Eng. Hazem Al-Ashmouni, Governor of Sharkia; Mr. Lay Ren, President of OPPO Middle East and North Africa. Also, in attendance were Eng. Ahmed El-Zaher, CEO of the Information Technology Industry Development Agency (ITIDA); Mr. Noah Ma, General Manager of OPPO Egypt; alongside senior executives from OPPO Egypt.

Government Commitment

Following the inauguration, H.E. Prime Minister Mostafa Madbouly emphasized that witnessing the launch of OPPO’s factory reflects the government’s commitment to supporting the presidential initiative “Egypt Makes Electronics”, which aims to position the electronics industry as a key driver of economic growth, a core contributor to doubling Egyptian exports, reducing imports of electronic and electrical devices, creating hundreds of thousands of jobs, and attracting foreign and joint investments from around the world.

Initiative Progress

He added that the initiative has already achieved significant progress in increasing exports, expanding the number of specialists in electronics design, establishing local companies, opening branches of leading global firms, and building factories, many for the first time in Egypt, to manufacture mobile phones, tablets, and fiber optic cables.

Ministry Statement

H.E. Dr. Amr Talaat, Minister of Communications and Information Technology, stated that the inauguration of OPPO’s factory which comes as part of a USD 50 million investment plan and providing 2,000 jobs, embodies the fruitful cooperation between the government and private sector under the “Egypt Makes Electronics” initiative, which aims to bolster local electronics manufacturing and create more job opportunities.

Expanding Investment

He further emphasized that the Ministry continues to adopt supportive policies and offer incentives that enable global companies to expand their production to meet local demand and export to global markets, positioning Egypt as a regional hub for electronics manufacturing.

Strengthening Confidence

He also noted that implementing the Mobile Device Governance System has reinforced investor confidence, encouraging expansion in mobile phone manufacturing. As a result, Egypt now attracts 15 global brands, manufacturing mobile devices and accessories with a combined production capacity of 20 million units annually and total investments of USD 200 million.

OPPO Vision

In his speech, Mr. Lay Ren, President of OPPO Middle East and North Africa, said: “At OPPO, we believe in the transformative power of technology to drive progress and enrich lives, guided by our philosophy ‘Technology for Mankind, Kindness for the World’, which shapes our operations in all markets and is clearly reflected in our growing presence in Egypt.”

Local Manufacturing

He added: “Local manufacturing represents a fundamental pillar of OPPO’s commitment to the Egyptian market and aligns closely with the presidential initiative ‘Egypt Makes Electronics’. By employing and training Egyptian talent according to the latest global standards, we aim to generate positive and meaningful economic impact, and support the state’s efforts to reduce unemployment.”

Factory Overview

Before the factory tour, the Prime Minister reviewed a presentation by Mr. Lay Ren, who explained that the factory spans over 24,000 square meters, and employs around 2,000 Egyptian workers, including engineers, technicians, and quality specialists, all trained in accordance with OPPO’s global standards.

Production Capacity

Current production reaches 400,000 units per month (approximately 5 million units annually), with a local value-added rate exceeding 42%, expected to increase further over the coming period.

Future Expansion

Mr. Noah Ma, General Manager of OPPO Egypt, added: “The factory currently operates 17 production lines, with plans to reach 20 lines by Q1 2026, increasing total production capacity to 500,000 units per month. OPPO has already begun manufacturing and supplying devices to the Egyptian market, including the Reno12, Reno13, Reno14, A5 Pro, and A6 Pro series.”

Export Plans

He further stated that the factory serves as a key pillar of OPPO’s regional strategy, with plans to begin exporting its devices to Arab markets by the end of next year, solidifying Egypt’s position as a key regional hub in OPPO’s global supply chain.

Technological Excellence

During his tour, the Prime Minister Dr. Mostafa Madbouly inspected several stages of the production process, from motherboard assembly to testing and packaging, observing how quality is maintained at each stage.

Empowering Youth

During the tour, the Prime Minister engaged with several young male and female employees, expressing pride in their competence and the precision of Egyptian engineers, technicians, and workers producing electronic devices of international quality.

National Impact

He further emphasized the excellence and innovation of Egyptian youth within the communications and IT sector, calling on them to pursue careers in advanced technological fields to build a better future.

Strategic Alignment

This inauguration follows the Memorandum of Understanding signed in September 2022 between ITIDA and OPPO under the auspices of the Prime Minister, establishing the factory as one of the key outcomes of the “Egypt Makes Electronics” initiative.

Sustainable Progress

With an investment of USD 50 million, the factory marks a strategic milestone in OPPO’s long-term presence in Egypt and the region, demonstrating the power of successful public-private partnerships driving sustainable progress.

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