DiDi Egypt Reports Shift in Ramadan Mobility Patterns as Women Account for 56% of Riders

Cairo – March 12, 2026

Mobility patterns across Egypt are evolving during the holy month of Ramadan, which coincides this year with the celebration of International Women’s Day in March, reflecting how people balance work commitments, social gatherings, and family visits during this culturally significant period.

According to the latest data released by DiDi Egypt, flexibility and accessibility remain key priorities for riders navigating their daily schedules throughout the month.

During Ramadan, travel activity across Egyptian cities follows a distinct rhythm as people move between workplaces, iftar gatherings, and late-night social events. As of March 6, the platform’s “Flex” product line accounted for 58% of all rides in Egypt during Ramadan, marking a noticeable increase from 53% recorded during Ramadan 2025. The growth reflects riders’ increasing preference for more adaptable and cost-efficient transportation options during the busy season.

Demand trends also highlight notable shifts in travel behavior. While Thursday was the busiest day for rides during Ramadan 2025, early indicators from Ramadan 2026 show Wednesday emerging as the most active day, registering approximately 10% growth in ride volumes compared with the previous year’s peak day. The change suggests a slight shift in how riders plan social activities and outings during the week.

These patterns reflect the lively atmosphere of Ramadan evenings, as residents travel across cities to visit relatives and friends or attend social gatherings after iftar.

At the same time, women riders continue to play a significant role on the DiDi platform in Egypt. Women currently represent more than 56% of DiDi’s riders in the country, highlighting the importance of providing safe, reliable, and convenient transportation options that support women’s daily mobility needs.

Findings from DiDi’s latest rider experience surveys also indicate strong satisfaction levels among female passengers. More than 82% of women riders reported that they are consistently able to successfully request a ride through the application. Meanwhile, 79% said vehicles are clean and well maintained, and 81% indicated that estimated pickup times are reasonable.

The results underline the growing importance of safety, reliability, and convenience in shaping transportation choices for women.

Overall, the insights demonstrate how mobility habits across Egypt continue to evolve during major cultural occasions such as Ramadan and International Women’s Day. As people navigate work schedules, family gatherings, and social visits throughout the holy month, DiDi Egypt says it remains committed to offering flexible and accessible mobility solutions that support riders’ everyday journeys.

In this context, and on the other hand, there are many sector-related news items that you can follow.

• DiDi Egypt Partners with RiseUp Summit 2026 to Support the Entrepreneurial Ecosystem
• MSMEDA Provides EGP 300 Million to Aman Holding to Support SMEs in Egypt
• Geidea Egypt and ESLSCA University Forge Strategic Partnership for Integrated Digital Payment Solutions